Volume 4, Issue 11 | August 29, 2008
www.shift-it-coach.com | [email protected]


Welcome to your August SHIFT-IT e-Zine.

  1. A Note From Christina
  2. Events Calendar
  3. Fr-ee Preview Series
  4. Feature Article: It Ain't Always Pretty... or Easy
  5. Recent Blog Entries
  6. More Links & Resources


Dear %$firstname$%,

After our South Beach dinner... a few of the platinum chicks hanging out on the warm beach (before the weather turned nasty).  Beth Schneider (left), Melanie (middle) and me (right).

More retreat photos here.

Was in Miami last week attending a Platinum Mastermind Retreat with my business coach, Melanie Benson-Strick. 

We got there just in time for Tropical Storm Fay … and thankfully out again before the storm did a boomerang and walloped Florida again. 

Melanie and my mastermind cohort have been an awesome resource as I put myself and SHIFT-IT Coach, Inc through our next transformation.

This retreat my focus was on team building, creating systems and getting myself even more into the CEO mindset.  And frankly, finding a CEO mindset that fits the supportive and emotional nature of my business mission.

In short, there’s a lot of growth and exciting developments happening.   However with this growth comes a few missteps, challenging encounters and re-vamping of different relationships and structures.  Growth isn’t always an elegant or pretty process – it can get awkward, hard and even embarrassing at times.  So this issue is an ode to the ugly duckling syndrome … sometimes we have to go through an‘ugly’ period in order to emerge lookin’ and feelin’ better.  And that is ok too. 

See you next issue!

Christina Merkley,
The SHIFT-IT Coach



Sept 15-Oct 27 (Mondays, 4-5:30 pm PST by Webinar): Level 1: SHIFT-IT Virtual Coaching Group What’s the IT(s) you want to SHIFT?  Get crackin’ with this 7-week group coaching experience that guides you step-by-step through the completion of my SHIFT-IT Graphic Coaching Process®.  Appreciate your past.  Contemplate your present. Precisely clarify what you now want to manifest and bust through the junk that is keeping you stuck.  Conducted via webinar technology with participants from around the globe.  Includes SHIFT-IT Home Retreat Kit (or dis-count if you already have it!).  Register Now to Secure Your Spot.

Sept 14-Nov 30 (Sundays, 10-11:30am by Webinar): Level 2: Merkley’s Manifestation Mastermind Got your Magnetism Map all worked out?  Ready for your next level of manifestation support? This Level Two experience is for past SHIFT-IT attendees … the next level of Law of Attraction learning, integration and community.  Learn more in-depth LOA practices plus get deep private coaching on your unique specifics.  Plus sessions on the complimentary outer world tools of internet marketing, web technology, team building, etc. Register Now to Secure Your Spot.

Nov. 5-8: Meeting Graphics 101 and The Graphic Bootcamp (level 1 and level 2 combo):  Yes, its true. This is the LAST EVER offering of my popular, inspiring and nurturing training in using interactive-graphics in group settings.  Learn the base underlying skills for graphic recording and graphic facilitation, no matter what level of artistic ability. Plus all the inside scoop on marketing, business development and personal mindset … for both internal and external consultants, facilitators, trainers, etc.  Let my over 14+ years experience live on thru you!  More Info.  Sold Out … Join Waitlist.

Ongoing: Private Mentoring and In-house Trainings: One-to-one graphic recording and graphic facilitation training for yourself or for your organization. Come to me or I come to you. Only available to the end of this year as this stream of my business is concluding on Dec. 31, 2008 – get my rare knowledge out of me and into you while you still can.  Let the skills live on!  More Info.




Free Preview Series Starts Next Wednesday!

Sneak Peek at My Upcoming Fall Programs,
Plus Get Fr-ee Guidance & Coaching on Visioning,
Dealing with Your Resistance and Law of Attraction.

In the month of September, we're going to be offering you THREE fr-ee events to connect with and learn from The SHIFT-IT Coach. We've outlined these calls on the virtual events page and you can have access to all three just by registering once!

We're going to take this opportunity to give you a SNEAK PEEK at our Fall programs but we're also going to be providing you with ample content, the opportunity to work live on the calls with The SHIFT-IT Coach and we've also got some great bonus opportunities lined up!

-= Call One: Tips on Visioning =-

This call will take place on September 3rd at 4PM Pacific
(5PM Mountain, 6PM Central, 7PM Eastern).

-= Call Two: Moving Past the Resistance =-

This call will take place on September 10th at 4PM Pacific
(5PM Mountain, 6PM Central, 7PM Eastern).

-= Ask Christina Live Video Stream =-

You can tune in absolutely free on September 11 at 4PM Pacific (5PM Mountain, 6PM Central, 7PM Eastern). The live, streaming session is 1 hour in length.

All calls and the streaming video will be recorded so even if you can't attend live, be sure to register!

Check out this page for full details and register your seat soon! We have limited space and want to be sure that you can get in on the action... It's going to be fun!





Business growth is learning how to work effectively with the Law of Attraction (LOA)  – and both can take a while to get the hang of!  There are times when you are sailing along and all is going fantastic (when you are in alignment) and other times when you can’t seem to do anything right and attract one tough situation after another (not in alignment). 

As my business has grown there have been plenty of ‘in the flow’ experiences --- great clients, really interesting work, cool networking, amazing learning forums, increased prosperity, etc.  However, there have also been some real rapids along the way too that are forcing me to grow up, exert boundaries, get a hold of myself, etc.  Running a business is a huge cauldron for growth. 

As you “Become Your Next Self” and go through your own growth and manifestation process, perhaps you can relate to some of these challenges along the path...

Expressing Proper Boundaries:

As part of a coaching group I belong to, I was put through a personality test called Insights Discovery Profile.  I came out almost exactly even on two of the four basic personality types (now people have evidence for calling me a split personality!). 

One the types (my highest by a smidgen) is the ‘Green’ persona... caring, encouraging, sharing, patient and relaxed.   While there are plenty of wonderful traits to being a ‘green’, there are also some real downsides.  One of the hardest things for us to do is to say ‘no’ and to clarify our needs and express them. 

How does this type play out in business?  Well, it can make us kind of passive and wimpy at times.  We go along to get along, and can take a very long time to figure out how we really feel about things.  And then do something about it (we don’t like to rock the boat). 

I’ve attracted a number of situations lately that have been great practice for speaking up for and enforcing my boundaries.  Putting myself into the calculation instead of just everyone else.  It felt really good to clarify and then express my opinion and needs – and to feel justified in having a difference of thought from the other. 

How about you?  Do you forgot that your needs count and matter too? That it’s ok to look after yourself, that in fact, it’s a necessity for living well.   A lot of sensitive, artistic, creative people are attracted to SHIFT-IT work (heavy green energy). Boundary education and strengthening might be in order for you too. 

Tempering the Fire: 

The other style that the personality test showed I had a lot of in my psyche was the ‘red’ type … the competitive, demanding, strong-willed, determined and purposeful persona (the direct opposite to my leading green energy).  I have a feeling this dichotomy has been with me for a very long time --- making it challenging for me to figure out myself (let alone the poor folks in my vicinity who are left scratching their heads in confusion – oy vey!). 

The great side of red is that it is a driven energy. People with red get things done and push things through – and they have great confidence in themselves.  A lot of service-based businesses do not survive because they are lacking this vital element.  However there is a real downside or shadow aspect of the red type --- that you can get way too pushy, domineering and alienate yourself from other people in your quest to succeed and get your goals met.  There can be a lot of ‘road kill’ on the path up the mountain. 

While I have experienced pride in enforcing my boundaries in some situations, I have experienced shame in how I have gone overboard in others.  There is a big difference between sticking up for oneself and disrespecting or abusing others. 

Do you relate to the red energy?  If so, appreciate the gifts of your type but also consider the shadow aspects that might be causing interference and problems for you. You count and matter but so does everybody else.  You might accomplish your goals with less friction if you ease up on the drive and ambition to work more pleasingly and collaboratively with others. Its not all about you.  
The Other Types in The Instrument: 

There are two other types to the Insights Discovery instrument – the yellows and the blues.  The yellow persona is sociable, dynamic, demonstrative, enthusiastic and persuasive.  And the blue persona is cautious, precise, deliberate, questioning and formal.  I had quite a bit of yellow in my make up... but not so much blue. 

I’ve done a lot of different tests and instruments over the years and was initially skeptical when my coach suggested this one for us all to do.  However I found it really illuminating and am truly excited and grateful for the things I learned through it. Its helping with self awareness, dynamics with my team, understandings about sales and marketing, etc.   If you are resonating with any of the types or the overall concept of this tool, I’d suggest finding a skilled, certified evaluator who can help you do the test and go over the results with you.  See: www.insights.com.

Discernment and Integration:

Nobody is perfect... all types have their gifts and challenges.  Its self-awareness and the path to integration that is the real game at stake here.  I have the task of learning to discern when green is the right energy to lead with or when red is --- to integrate these opposite energies within my business and myself.  And you have the task of learning to best maximize whatever combination of traits make up your unique personality.  Learning to work with the polarities of life to extract the best feeling state will keep us all busy and entertained for a lifetime.

© 2008 Christina L. Merkley

WANT TO USE THIS ARTICLE IN YOUR E-ZINE OR WEB SITE? You can, as long as you include this blurb with it:

Christina Merkley, "The SHIFT-IT Coach" and creator of the SHIFT-IT Method® is a Visioning and Strategic Planning Expert specializing in Graphic Facilitation and Law of Attraction techniques. Based in charming Victoria, British Columbia, Canada, she works deeply with individuals, partners and groups in defining and getting what they really, really want. For more information visit: www.shift-it-coach.com


Looking for more rich, SHIFT-IT content? Check out my blog for recent ramblings, resources and general interest features:

  • Ask Christina: Are You No Longer Doing Graphic Skills Training After 2008?
  • Graphic Recording & Graphic Facilitation: Suggestions for Beginners
  • Upcoming Events Calendar
  • A Note from Christina

Besides the Blog, there are plenty of articles to read in the Ezine Archives. Browse past issues here.

Click Here to Read SHIFT-IT Blog

Ask Me Your SHIFT-IT Questions

Have something you want to ask me? Curious about SHIFT-IT, graphic coaching, Law of Attraction, etc ???

FYI, I’ve added a new option to the website .. an ‘Ask Christina section. 

Ask me your most pressing SHIFT-IT questions.  Most popular and interesting questions … and my answers (hopefully as interesting!) will be posted on the blog.

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Private SHIFT-IT Coaching:

Ready to bust out of your status quo? Want to take things up to your next level? Curious how to really apply those Law of Attraction principles you have been hearing about for REAL effect?

Let's work together - by phone or in- person (in my charming Victoria BC studio).

I'll get you to see and understand how you are currently creating your reality and bust you through the barriers, self sabotage and limiting beliefs that keep you stuck and locked in your status quo.

Through our powerful work together you will systematically attract what you really want (better work, improved relationships, healthier body, enhanced prosperity - whatever it is that you want and need to shift for the better!).

See testimonials from my many satisfied clients.

Info on Coaching Options


Can't travel to me? Want to experiment with the SHIFT- IT work on your own?

Now Graphic Coaching tools right at your fingertips. Conduct your own SHIFT-IT Graphic Coaching Retreat® - from the privacy of your own home.

Your life isn't a dress rehearsal. In fact, its happening right NOW. Is it going the way you want it to? Do you know what you next want? Are you sure you can do it? Get organized and confident with the step-by-step SHIFT-IT Graphic Coaching system.

In this innovative kit, I walk you through your past, present and desired future, so you can plot out your directions and strategies. You also pinpoint and flip the negative beliefs, assumptions and mindsets that stand in your way - to stop sabotaging yourself and your dreams. SHIFT-IT has already helped hundreds live life by design, not by accident. Learn how it can help you too!

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Christina Merkley is The SHIFT-IT Coach. Creator of the SHIFT-IT Graphic Coaching Process®, she guides individuals, partners and groups in defining and getting what they really, really want.

A teacher of Law of Attraction, she is also an expert in visual meeting techniques, strategic planning and visioning: having worked for such notable companies as BBC, Readers Digest Funds, eBay and Stanford University. After a move from San Francisco, she now lives in charming Victoria, British Columbia, Canada - where she maintains a vibrant coaching, facilitation and training practice.

Full Bio

Copyright © 2004-2008 Christina L. Merkley. All rights reserved.
4-1054 Southgate Street, Victoria, British Columbia, V8V 2Z2, Canada